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1.5 HRM
03. Glossary of Homilies
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Business Rules:
3. In most human activity, 10% of the effort produces 90% of the results and 10% of the activities product 90% of the costs, but the activities that product most results are not the same as the activities that have the most costs.
5. Devote your attention to the handful of opportunities that offer high payoffs and do not do most things.
7. Always concentrate enough resources onto narrow enough targets so you are sure to punch though and limit your targets to only high-value items.
9. Maintain continuous exploration.
11. Diversification is the only known protection against an uncertain future.
13. Do not attempt things that are too far outside the realm of your experience.
15. Think opportunities not problems.
17. Never ever solve a non-problem.
19. Abandon your failures early.
21. Continually look for deterioration and then correct for it.
23. If you are not having a good time you should be looking for a different job.
25. Things are never as good as they seem and they are never as bad as they seem.
27. Direct most of your attention outside the company rather than inward.
29. People who are successful succeed in spite of how everyone else screws up.
31. Make things happen.
33. Do not seek synergy with the rest of the company except when it is easy and extremely beneficial or when it cannot be avoided.
35. Most of the business you get comes from the people on your social network or from referrals by people in your social network.
37. Think in terms of customer satisfactions and not in terms of services or products.
39. Never try to sell the customer your pet project, sell him what he thinks he needs.
41. We are not cheap we are good.

Business Rules:
43. Any manager who wants to make high profit has to have leadership and distinction in something of real value to the customer.
45. When you hit on something that works, work the hell out of it.
47. Always use narrow specialized contracts to develop broad capability in the customer main fields of interest.
49. Old customers need love too.
51. It is better to bet on people than to bet on ideas.
53. Only hire exceptional people and always hire above your immediate requirement.
55. Never be afraid to hire somebody who is better than you are.
57. Only evaluate people by the results they achieve rather than by personal characteristics.
59. Never let anyone bite off more than they can chew.
61. Poor performers can and must be fired.
63. Training can be valuable but it can never make a person into something they do not want to be.
65. Dead time is deadly. People either are earning a living or are out the door.
67. To make a profit for the year, you must make a profit for the quarter and to make profit for the quarter you must make a profit for the month, and you must do it in detail - relentlessly and in detail.
69. Think in terms of profit not revenue.
71. If you aim low you will fail by achieving what you intended.
73. Never imagine that a pound from one source is more or less valuable than a pound from another source.
75. Always bootstrap by standing on the shoulders of successful people and funding all expendature out of revenue.
77. Never pay the window sticker price.
79. Always schedule carefully and in detail.
81. Business is not like a hundred meter dash, it more like an endless marathon.

Business Rules:
Rule 1. Watch what most people do in business and notice that most people fail, so never do what most people do - always do something different.
Rule 2. Each venture must have a champion who is empowered and motivated to make things happen.   The champion needs a solid foundation as Chief Executive of their own company with full P&L responsibility.   After the bills have been paid, each champion have the right to determine their own salary, car, vacation and other benefits - make things happen.
Rule 3. Each champion can spend their own money but cannot spend the money earned by other champions - the stability of the group and avoidance of risk.