Business Rules: |
3. In most human activity, 10% of the effort produces 90% of the results and 10% of the activities product 90% of the costs, but the activities that product most results are not the same as the activities that have the most costs. |
5. Devote your attention to the handful of opportunities that offer high payoffs and do not do most things. |
7. Always concentrate enough resources onto narrow enough targets so you are sure to punch though and limit your targets to only high-value items. |
9. Maintain continuous exploration. |
11. Diversification is the only known protection against an uncertain future. |
13. Do not attempt things that are too far outside the realm of your experience. |
15. Think opportunities not problems. |
17. Never ever solve a non-problem. |
19. Abandon your failures early. |
21. Continually look for deterioration and then correct for it. |
23. If you are not having a good time you should be looking for a different job. |
25. Things are never as good as they seem and they are never as bad as they seem. |
27. Direct most of your attention outside the company rather than inward. |
29. People who are successful succeed in spite of how everyone else screws up. |
31. Make things happen. |
33. Do not seek synergy with the rest of the company except when it is easy and extremely beneficial or when it cannot be avoided. |
35. Most of the business you get comes from the people on your social network or from referrals by people in your social network. |
37. Think in terms of customer satisfactions and not in terms of services or products. |
39. Never try to sell the customer your pet project, sell him what he thinks he needs. |
41. We are not cheap we are good. |
Business Rules: |
43. Any manager who wants to make high profit has to have leadership and distinction in something of real value to the customer. |
45. When you hit on something that works, work the hell out of it. |
47. Always use narrow specialized contracts to develop broad capability in the customer main fields of interest. |
49. Old customers need love too. |
51. It is better to bet on people than to bet on ideas. |
53. Only hire exceptional people and always hire above your immediate requirement. |
55. Never be afraid to hire somebody who is better than you are. |
57. Only evaluate people by the results they achieve rather than by personal characteristics. |
59. Never let anyone bite off more than they can chew. |
61. Poor performers can and must be fired. |
63. Training can be valuable but it can never make a person into something they do not want to be. |
65. Dead time is deadly. People either are earning a living or are out the door. |
67. To make a profit for the year, you must make a profit for the quarter and to make profit for the quarter you must make a profit for the month, and you must do it in detail - relentlessly and in detail. |
69. Think in terms of profit not revenue. |
71. If you aim low you will fail by achieving what you intended. |
73. Never imagine that a pound from one source is more or less valuable than a pound from another source. |
75. Always bootstrap by standing on the shoulders of successful people and funding all expendature out of revenue. |
77. Never pay the window sticker price. |
79. Always schedule carefully and in detail. |
81. Business is not like a hundred meter dash, it more like an endless marathon. |